Public Relations and career prospects...
USA News & World Report ranked PR as the No3 best creative and media job, writing: between 2014 and 2024, the Bureau of Labor Statistics projects Public Relations Specialists Employment will grow by 6 percent.
Public relations ( PR) is the practice of actively controlling the distribution and dissemination of information between individuals or organizations (such as companies, government agencies, or non-profits) and the public.
PR definitions stated by professionals/Agencies are,
1) “Public relations are the attempt by information, persuasion, adjustment, to engineer public support for an activity, a cause, movement or an institution.” — Edward Barney.
(A business often doesn’t hit the market, so the name isn’t big enough. Customers may never have heard of the brand, or they may not know where to purchase their goods. Public relations is targeted at developing a brand that encourages clients to shop with the product. A company named, ‘Evaly with an enormous marketing strategy they recruited student and learn how the target the millennials who are the biggest consumers)
2) “Public relations are the management function which evaluates public attitudes, identities the policies and procedures of an organization with the public interest and execute a program of action and communication to earn public understanding and acceptance.”- John E. Marston (Bangla links ad campaigns always sparks love among youth )
3) “A strategic management function that adds value to an organization by helping it to manage its reputation.” — -The Chartered Institute of public relations.
(Daffodil International University evaluates the data and the management productivity to safeguard the image of the institution)
Career prospects of public relation :
USA News & World Report ranked PR as the No3 best creative and media job, writing: between 2014 and 2024, the Bureau of Labor Statistics projects Public Relations Specialists Employment will grow by 6 percent.
So, a degree in public relations will provide you with the strong communication and promotional skills necessary to manage the reputation of major clients and influence the opinion of the media.
Job options that are at our disposal are,
Advertising account executive, Event manager, marketing executive, PPC specialist, Public affairs consultant, Public relations officer, Sales promotion account executive, Social media manager.
Also, work as a Charity fundraiser, Media researcher, Personal assistant, Policy officer, Politician’s assistant.
Some employers have a range of clients, while others are specialized in representing specific sectors. You may find ‘boutique’ agencies with global offices in house teams and companies. Websites of industry and professional associations promote employment, as well as individual employers. Develop professional relationships for reputation management.
Jobs in PR can be found across: arts and entertainment Beauty brands, Car manufacturers, charity and non-profit organizations, client agencies, corporate marketing agencies, event organizers, fashion brands, Media communication organizations, Political groups, Public services, Professional sporting groups.
